On August 14, PHOMIHOLDING successfully held the first comprehensive quality evaluation meeting for business personnel in the second half of 2024. Following the important workshop on August 3, this evaluation meeting not only provided an opportunity for the company to comprehensively review the capabilities of business personnel but also represented a crucial step in deepening strategic understanding and strengthening team collaboration skills.

The evaluation meeting was highlighted by the clever introduction of simulated customer visit scenarios, significantly enhancing the customer development managers' acumen regarding customer needs and product presentation abilities through practical exercises. In the intense and efficient simulation segments, managers were required to accurately identify customer pain points within a limited time, vividly showcase product advantages, and strive to win the favor and cooperation of customers. This practical assessment method not only tested the professional qualities of business personnel but also sparked their innovative thinking and ability to adapt quickly.


The judging panel, composed of four senior executives including Dr. Shi Lei, Chairman of PHOMIHOLDING, and Dr. Su Xiang'e, Dean of PHOMIHOLDING Materials Industry Research Institute, provided feedback to each participating business personnel with a high level of professionalism and rigor. In the end, Chen Jing, a Customer Development Manager from the International Marketing Center, stood out with almost a perfect score due to her extensive experience and outstanding performance, showcasing the exceptional strength and demeanor of PHOMIHOLDING's international team.

It is worth noting that this evaluation meeting departed from traditional serious evaluation models and instead emphasized creating a positive learning and exchange atmosphere. Through various interactive forms such as simulated practical exercises, interactive Q&A sessions, and experience sharing, not only did it promote knowledge sharing and skill enhancement among business personnel, but it also further deepened the understanding and acceptance of the company's new strategy among all employees, laying a foundation for the future implementation of PHOMIHOLDING's new strategy.


"We firmly believe that the comprehensive quality of business personnel is the core driving force behind the company's development. In the future, we will continue to optimize training methods and assessment mechanisms to create more opportunities for growth and development for each employee, working together to create a brighter future for PHOMIHOLDING," stated the PHOMIHOLDING Comprehensive Evaluation Working Group.


The successful organization of this evaluation meeting marks a solid step taken by PHOMIHOLDING towards deepening strategic transformation and enhancing core competitiveness. With the continued implementation of the new strategy and the constant strengthening of team combat effectiveness, PHOMIHOLDING is steadily advancing towards a broader market space and promising development prospects.