BMS Holdings, Valued PHOMI Partner in Malaysia, Prepares to Launch IPO

BMS Holdings, Valued PHOMI Partner in Malaysia, Prepares to Launch IPO

 

November 14, 2025, BMS Holdings Berhad, a self-operated retailer and distributor in Malaysia specializing in ceramic tiles, stone surfaces, bathroom, and kitchen products, officially released its prospectus, announcing the launch of its Initial Public Offering (IPO) plan, which has drawn widespread attention and praise from the industry. To commemorate such an impressive milestone, PHOMI Holding attended the Prospectus launch ceremony in Central Kuala Lumpur.

BMS Holdings is the distributor of PHOMI Holding in Malaysia. Mr. Joseph Frost, Executive Assistant to the Chairman of PHOMI Holding, attended the event on behalf of PHOMI and expressed support for BMS Holdings’ IPO.

 

Founded in 1993, BMS Holdings has gradually built a solid market reputation by offering a diverse product portfolio to meet the varied needs of the Malaysian market. The group has strategically deployed 20 retail showrooms across the country under the “Jubin BMS” brand, with 16 located on the West Malaysian Peninsula and 4 in Sarawak. It also has multiple strategic distribution centers and warehousing facilities, forming a comprehensive display and supply network.

According to an independent market research report by Vital Factor Consulting Sdn. Bhd., the scale of the ceramic tile market in Malaysia reached 1.38 billion Malaysian ringgit in 2023, while the ceramic bathroom product market was 259 million Malaysian ringgit. BMS Holdings currently holds approximately a 17% market share in the ceramic tile sector and about 12% in the ceramic bathroom sector. With a solid market foundation and a well-established brand network, BMS Holdings has the advantage to continue expanding its business scope and seize growth opportunities in various niche markets nationwide.

The funds raised from this IPO will be mainly used for several strategic upgrades: expanding operations and adding new retail showrooms, upgrading existing facilities and Information and Communication Technology (ICT) systems, and enriching the product line. The Managing Director of BMS Holdings, Mr. Ang Kwee Peng, said, “This IPO will help us further strengthen our operational capabilities, expand our retail network, and continuously adapt to changing consumer trends through innovation. We are committed to bringing modern, high-quality surface materials and design products to property owners, contractors, and developers across the country.”

 

Mr. Joseph Frost also said, “BMS Holdings’ local operational capabilities perfectly complement PHOMI’s technological innovation advantages. As partners, we fully support this IPO plan and look forward to deepening the synergistic effects between the two sides in the Southeast Asian market through cooperation.”

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